Please Do NOT Boost that Facebook Post
Facebook Advertising: There is a better way. ***Editor’s Note: I’ve since revised my opinion on this matter so read this post then read Boost Your Facebook Posts Like This.*** Let me start by saying what I tell all my clients. It is more important to have...
3 Reasons Super Bowl Ads are Bad Examples of Marketing
Originally published in 2015, this post has been updated at: 2018 Super Bowl Ads. Super Bowl may be the one time in American TV viewing throughout the year when the public looks forward to the advertisements. Super Bowl ads have fast become part of the Super Bowl...
Social Media Editorial Calendar Templates
Thank you so much for reading through this short series on my 3Cs of social media marketing – Customer, Content, and Capabilities. We have reached the last C – Capabilities. In short, what can you do? An effective strategy on paper won’t help if you can’t put it into...
Online Content: Customer Testimonials
This is part 2 of a series talking about my simple 3-step process to develop online marketing strategies for my clients. I call it the 3 Cs of Social Media: Customer, Content, Capabilities. In the first installment, we discussed Customer and creating your Ideal...
Ideal Customer Profile
I have come up with a simple 3-step process to develop online marketing strategies for my clients. I call it my 3 Cs of Social Media: Customer, Content, Capabilities. If you’ve been subscribed for a while or have seen me speak before, you’ve probably heard that. I...Our Partners
