by Laura B. Poindexter | Mar 11, 2016 | Business Resources
[UPDATE] Unfortunately this feature is no longer available within Facebook. Here’s what they say: The opportunity to create Your Business Story has now ended. Thank you to all the businesses that participated. I am most disappointed that my videos also all...
by Laura B. Poindexter | Sep 29, 2014 | Business Resources, Marketing Thoughts
Thank you so much for reading through this short series on my 3Cs of social media marketing – Customer, Content, and Capabilities. We have reached the last C – Capabilities. In short, what can you do? An effective strategy on paper won’t help if you can’t put...
by Laura B. Poindexter | Sep 22, 2014 | Business Resources, Marketing Thoughts
I have come up with a simple 3-step process to develop online marketing strategies for my clients. I call it my 3 Cs of Social Media: Customer, Content, Capabilities. If you’ve been subscribed for a while or have seen me speak before, you’ve probably heard that. I...
by Laura B. Poindexter | Jun 16, 2010 | Business Resources
The media hype, warranted or not, over social media sites can be overwhelming especially for small businesses. Where to start? How to keep up? It seems like it could take up all your spare time and it can. This is why I recommend a well thought out strategy for small...
by Laura B. Poindexter | Jun 3, 2010 | Business Resources, Marketing Thoughts
This post is an article I wrote for a golf tournament I am sponsoring today. Keep that in mind when reading. This is for the golfers to read while on the course. They will be enjoying a sunny, beautiful Thursday afternoon, but you get the hyperlinks! Top FREE Mobile...
by Laura B. Poindexter | Jan 18, 2010 | Business Resources, Things I LOVE
My office is now truly virtual. I have worked for myself from home since 2000. I used to say my office is Starbucks and now after many years of meetings at the coffee shop and working at home in my office, I can truly say that I have a virtual office. In the past...
