Calendar

Thank you for your interest in Laura B. Poindexter’s speaking schedule. To stay up to date on Laura’s schedule, be sure to join the email list in the right column and select “Laura B. Poindexter’s Seminars and Speaking”. You will receive a notice of upcoming events approximately every two weeks. Events on this calendar are usually published 6-8 weeks in advance.

Dec
2
Wed
Webinar: Email Marketing Trends for 2021 and beyond
Dec 2 @ 10:00 am – 11:00 am
Webinar: Email Marketing Trends for 2021 and beyond @ online | Herndon | Virginia | United States

Now is the perfect time to determine the next move for your business and how to stand out from your competitors. It’s time to think about your email strategy for the year ahead so you can focus your energy and make the most out of your time.

Today’s consumers expect businesses to provide experiences tailored to their needs, interests, and habits. If your marketing messages aren’t relevant and easily read on mobile devices, you can expect consumers to move on. It’s now more critical than ever to get the right message to the right person at the right time.

Join us we explore the top email marketing trends for small businesses and simple ideas to incorporate them into your marketing plans, including how to use data to make smarter marketing decisions, how to create a more personalized email messages, and how to do more business and save time with simple automation.

 

 

Dec
16
Wed
Webinar: Last Minute Holiday Marketing Action Plan
Dec 16 @ 10:00 am – 11:00 am
Webinar: Last Minute Holiday Marketing Action Plan @ online | Herndon | Virginia | United States

You haven’t prepared your holiday marketing at all? It’s not too late. Let Laura B. Poindexter show you how to reach your audience during this busy time of year and salvage a good holiday season!

We’ll talk about ideas for last minute promotions, how to engage your audience all year long, and we’ll look at some tools to help you get those promotions created and scheduled.

We’ll look at:

  • in-person or in-store promotions
  • engaging with your list at this time of year
  • email marketing
  • social media marketing and the top scheduling tools
  • social media advertising esp. Facebook and Instagram

There will be plenty of time for questions.

Register Today.

Don’t forget to join my FREE 12 Days of Holiday Marketing Challenge that starts on November 9. Click here for more info.

Jan
13
Wed
Webinar: No Magic Bullet for Social Media Marketing
Jan 13 @ 10:00 am – 11:30 am

Join me to learn the four keys for developing an effective Social Media Marketing strategy.

The exact plan I’ve used with my clients to get exponential engagement and ongoing reach without posting every day.

We’ll review the top social networks and what strategies work best for each.

You’ll also learn:

  • How to choose if a social media platform is right for your organization
  • How to avoid the six mistakes most organizations make with social media
  • How to integrate social media with your other marketing efforts
  • How to measure if your efforts are working

Whether you’ve been marketing with social media for a while or this is all new to you, you will walk away with a solid plan you can follow to get engagement with an effective social media marketing strategy.

Register Now

This webinar is also offered on Thursday, January 14 at 1:00pm ET: Register.

Jan
14
Thu
Webinar: No Magic Bullet for Social Media Marketing
Jan 14 @ 1:00 pm – 2:30 pm

Join me to learn the four keys for developing an effective Social Media Marketing strategy.

The exact plan I’ve used with my clients to get exponential engagement and ongoing reach without posting every day.

We’ll review the top social networks and what strategies work best for each.

You’ll also learn:

  • How to choose if a social media platform is right for your organization
  • How to avoid the six mistakes most organizations make with social media
  • How to integrate social media with your other marketing efforts
  • How to measure if your efforts are working

Whether you’ve been marketing with social media for a while or this is all new to you, you will walk away with a solid plan you can follow to get engagement with an effective social media marketing strategy.

Register Now

This webinar is also offered on Wednesday, January 13 at 10:00am ET: Register.