30 October 2015 ~ 0 Comments

My 3 Cs of Social Media – Customer, Content, and Capabilities

Developing A Social Media Strategy In 3 Simple Steps I speak to thousands of business owners every year about online marketing and social media strategy. My goal is to make it easy for business owners and their staff to develop a marketing strategy that makes the phone ring. Through these discussions and experience with my […]

Continue Reading

18 August 2010 ~ 0 Comments

Adding social media links to your website

It’s easy to add links to your Facebook page or LinkedIn profile to your website. It is simply a matter of adding some HTML code within your design. Of course many of the social media sites offer widgets that will create a custom badge on your website that pulls in content from your profile. We […]

Continue Reading

20 May 2010 ~ 0 Comments

Rethinking Social Media

Social media is all the rage in the marketing world, especially the small business marketing world. I know this because it is what I do and what I hold seminars on. And I talk to business owners everyday who say “oh, I already have a Facebook page”. As if that were enough. I often equate […]

Continue Reading