On March 30, 2012, Facebook forced all Business Pages to the new Timeline format. Since then, I've updated all my client pages as well as spoken to hundreds of business owners through my social media seminars. Here are the top 10 things you need to know, edit or...
Choosing the name to use for your business on social media can be tricky. There are multiple places where your name is displayed on each platform and there are some character limitations as well. And if you have had any experience with social media, you know the...
I often hear from business owners who are frustrated because they set up a Facebook Business Page or Twitter profile and have no followers. My first questions is always “Why should I follow you?â€. Remember the adage: what's in it for me? I'm hoping you sat down to...
How Engaging Are You? It is important to tie all your marketing activities back to something directly related to your business' bottom line. We want to make sure our efforts aren't wasted. And with so many indicators to track online, it can be a bit overwhelming. I...
I count myself among the stubborn Here's the problem: You want to connect with someone on LinkedIn, but they won't connect with you. What should you do? I have found there are two different mindsets on LinkedIn: the person who connects with everyone they have ever met...
Does you need a business mobile app? Recently I was involved in bringing a client into the mobile revolution. And we considered a business mobile app. It seems that everyone nowadays has a mobile app for their business. I, however, recommended against a mobile app for...
I am speaking on “Marketing on a Shoestring†today for a conference of 400 women entrepreneurs. It is a revised version of my 101 Low Cost Marketing Strategies seminar that I have been giving since I started my company in 2000. In preparing my presentation, I came...
“laura b creative†Helps the Dulles Regional Chamber of Commerce Become a Leader in Embracing Technology For Immediate Release September 12, 2011 Herndon, VA – “laura b creativeâ€, a business marketing and graphic design firm and recognized leader on the...
“laura b creative†President Laura Poindexter Appointed to the Board of Directors of the Dulles Regional Chamber of Commerce For Immediate Release July 7, 2011 Herndon, VA – “laura b creativeâ€, a business marketing and graphic design firm and recognized...