Posts tagged as:

social media

Foursquare: A no-brainer for local merchants

June 16, 2010

The media hype, warranted or not, over social media sites can be overwhelming especially for small businesses. Where to start? How to keep up? It seems like it could take up all your spare time and it can. This is why I recommend a well thought out strategy for small businesses that includes social media [...]

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Rethinking Social Media

May 20, 2010

Social media is all the rage in the marketing world, especially the small business marketing world. I know this because it is what I do and what I hold seminars on. And I talk to business owners everyday who say “oh, I already have a Facebook page”. As if that were enough. I often equate [...]

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My Truly Virtual Office

January 18, 2010

My office is now truly virtual. I have worked for myself from home since 2000. I used to say my office is Starbucks and now after many years of meetings at the coffee shop and working at home in my office, I can truly say that I have a virtual office.
In the past year, I [...]

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5 Ways to Build Your Network on Linkedin over the Holidays

December 21, 2009

There’s never been a better time to stay connected with your business network than right now. Business tends to slow down over the holidays and sometimes sooner if you are like me and snowed in a week before Christmas. This is a great time to take advantage of social networking sites to stay in touch [...]

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Deciding on Linkedin Invitations

September 30, 2009

I presented a 90-minute seminar on Linkedin yesterday as part of my Social Media Marketing seminar series. And the question came up, as it always does when talking about social networks, how do I decide who to connect with?
Fast forward 24 hours. I just received an invitation to connect from a complete stranger. In replying [...]

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