21 December 2017 ~ 0 Comments

How to Boost Facebook Posts the Right Way




A few years ago, I wrote one of my most popular articles: Please Do NOT Boost That Facebook Post. I’ve since had a change of heart because Facebook has changed the options available for boosting posts. I still believe most businesses are not boosting Facebook posts properly and I hope to shed some light on […]






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07 June 2016 ~ 0 Comments

Should I Use the Latest Social Media Platform?




5 Tips to Decide There are so many social media platforms available for businesses and it’s often hard to decide which platforms you should use. You are hearing advice from all over that you HAVE to be on this platform or that. With my clients, I utilize my 3 Cs of Social Media to determine […]






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11 March 2016 ~ 1 Comment

Create a Facebook Your Business Video in 5 minutes or Less




[UPDATE] Unfortunately this feature is no longer available within Facebook. Here’s what they say: The opportunity to create Your Business Story has now ended. Thank you to all the businesses that participated. I am most disappointed that my videos also all disappeared. Have you created your Facebook Your Business Story video yet? This new feature was just […]






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30 October 2015 ~ 0 Comments

My 3 Cs of Social Media – Customer, Content, and Capabilities




Developing A Social Media Strategy In 3 Simple Steps I speak to thousands of business owners every year about online marketing and social media strategy. My goal is to make it easy for business owners and their staff to develop a marketing strategy that makes the phone ring. Through these discussions and experience with my […]






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