by Laura B. Poindexter | Marketing Thoughts
A few years ago, I wrote one of my most popular articles: Please Do NOT Boost That Facebook Post. I’ve since had a change of heart because Facebook has changed the options available for boosting posts. I still believe most businesses are not boosting Facebook posts...
by Laura B. Poindexter | Marketing Thoughts
I have found Constant Contact is the right fit for 90% of the thousands of small business owners and nonprofit marketers I speak to each year. And email marketing is the number one digital marketing strategy you should be implementing in your business. In case you are...
by Laura B. Poindexter | Marketing Thoughts
You are on social media. You are posting updates. You may have even built a respectable following but you are getting no engagement or growth in your profiles. And, more importantly, you are not seeing increased sales from your efforts. What’s the problem? I see...
by Laura B. Poindexter | Marketing Thoughts
5 Tips to Decide There are so many social media platforms available for businesses and it’s often hard to decide which platforms you should use. You are hearing advice from all over that you HAVE to be on this platform or that. With my clients, I utilize my 3 Cs...
by Laura B. Poindexter | Marketing Thoughts
Do you want to know what your audience wants? You should ask them. But, you may have reservations about conducting a survey even if it’s just a few questions. Over the past year, I have gained incredible insight into my audience by using a simple technique I call...
