Why You Should Take A Vacation From Your Business

4 Tips to Help You Keep Your Marketing Going   It’s summertime. Time for rest and relaxation which is often hard when you are a business owner but it really is necessary. I've been in business since 2000 and just did something I've never done before. I was out...

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Year End List Growth in Constant Contact

If you are a Constant Contact user, be sure to grab this quick report before year end. Constant Contact tracks your list growth and gives you the following options under Contacts > Reports: last 30 days last 60 days last 90 days month to date year to date This is...

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How to Boost Facebook Posts the Right Way

A few years ago, I wrote one of my most popular articles: Please Do NOT Boost That Facebook Post. I’ve since had a change of heart because Facebook has changed the options available for boosting posts. I still believe most businesses are not boosting Facebook posts...

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Why I Love Constant Contact

I have found Constant Contact is the right fit for 90% of the thousands of small business owners and nonprofit marketers I speak to each year. And email marketing is the number one digital marketing strategy you should be implementing in your business. In case you are...

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Should I Use the Latest Social Media Platform?

5 Tips to Decide There are so many social media platforms available for businesses and it’s often hard to decide which platforms you should use. You are hearing advice from all over that you HAVE to be on this platform or that. With my clients, I utilize my 3 Cs of...

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Generating Immediate Audience Feedback with a Faux Survey

Do you want to know what your audience wants? You should ask them. But, you may have reservations about conducting a survey even if it’s just a few questions. Over the past year, I have gained incredible insight into my audience by using a simple technique I call...

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Create a Facebook Your Business Video in 5 minutes or Less

[UPDATE] Unfortunately this feature is no longer available within Facebook. Here's what they say: The opportunity to create Your Business Story has now ended. Thank you to all the businesses that participated. I am most disappointed that my videos also all...

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