Latest Thoughts
Ideas, strategies, and case studies to inspire your marketing plan.
Episode 105: Re-engagement Campaigns
Why You Need a Re-engagement Campaign Today we are going to talk about the re-engagement campaign. The purpose is to get email subscribers who have...
Episode 104: Text to Opt-In
 Why Text to Opt-In? Today we are going to talk about capturing offline contacts into your online funnel by using text to opt-in, which is one of...
Taking Friday Night Live! Virtual in 2020
Client: Friday Night Live! is an award-winning free outdoor concert series that is one of the signature attractions of the Town of Herndon, Virginia...
Upcoming Events
What’s working now from the marketing trenches. Not just theory. Real, actionable info to help you market your organization.
Webinar: Making Facebook Advertising Work for You
There is a way to make Facebook Advertising work for you and it’s not randomly boosting posts. Join Laura B. Poindexter as she shows you how to EFFECTIVELY advertise on
February 16 @ 10:00 am - 11:30 am EST
Webinar: Making Facebook Advertising Work for You
There is a way to make Facebook Advertising work for you and it's not randomly boosting posts. Join Laura B. Poindexter as she shows you how to...
Webinar: Holiday Marketing Action Plan for Nonprofits
Finish 2021 on a high note with a plan. We will review the best practices for a year-end fundraising campaign, how to engage with businesses during...
Webinar: Holiday Marketing Action Plan
Holiday spending is higher than any other time of year – shouldn’t they be spending with you? E-commerce has increased by 30% as a result of the...