Calendar

Thank you for your interest in Laura B. Poindexter’s speaking schedule. To stay up to date on Laura’s schedule, be sure to join the email list in the right column and select “Laura B. Poindexter’s Seminars and Speaking”. You will receive a notice of upcoming events approximately every two weeks. Events on this calendar are usually published 6-8 weeks in advance.

Oct
30
Wed
Webinar: Automate Your Marketing: Facebook Messenger Marketing
Oct 30 @ 10:00 am – 11:00 am
Webinar: Automate Your Marketing: Facebook Messenger Marketing @ online

Facebook Messenger is the number 1 app in the app store. It’s where many customers prefer to receive messages. On top of that Facebook owns What’sApp – the other top messaging app.

Find out how to implement automation in your marketing with Facebook Messenger.

We’ll look at the current features of Facebook Messenger as well as other services that work through Facebook Messenger (a.k.a. chatbots).

We’ll also discuss how to integrate this marketing tool with your existing email and social media marketing.

Laura B. Poindexter has been building Messenger marketing campaigns for clients since 2016 and is a proud ManyChat Educator!!!

Nov
6
Wed
Webinar: Planning Your Holiday Marketing for Nonprofits
Nov 6 @ 10:00 am – 11:00 am
Webinar: Planning Your Holiday Marketing for Nonprofits @ online | McLean | Virginia | United States

Finish 2019 on a high note with a plan. We will review the best practices for a year-end fundraising campaign, how to engage with businesses during this time of year, and how to take advantage of #GivingTuesday on December 3. This webinar will provide simple, practical tips for closing out 2019 on a high note.

Join us for this informative webinar on managing and planning for the holiday giving season, how to compete for your donors’ attention, and maximizing your time for the biggest return on investment.

During this session, you’ll learn:

  • What types of holiday messages you should include in your marketing plan.
  • How to produce a holiday message that connects with your audience.
  • How other organizations like yours have produced effective holiday messages.
  • The best tools to get your holiday campaign up and running quickly.

You will leave with a holiday plan for your organization.

There will be plenty of time for questions.

Register Today.

Nov
11
Mon
Webinar: Planning Your Holiday Marketing
Nov 11 @ 1:00 pm – 2:00 pm
Webinar: Planning Your Holiday Marketing @ online | Herndon | Virginia | United States

Holiday spending is higher than any other time of year – shouldn’t they be spending with you? Do not miss out on your piece of the holiday pie! Let Laura B. Poindexter show you how to influence your potential customers’ purchases by making an offer they can’t resist.

Join us for this informative webinar on managing and planning for the holiday marketing season, how to compete for your customers’ attention, and maximizing your time for the biggest return on investment.

During this session, you’ll learn:

  • What types of holiday promotions and messages you should include in your marketing plan.
  • How to produce a holiday message that connects with your audience.
  • How other businesses like yours have produced effective holiday messages.
  • The best tools to get your holiday campaign up and running quickly  including some special social media tips

You will leave with a holiday plan for your organization.

There will be plenty of time for questions.

Dec
4
Wed
Webinar: Email Marketing Trends for 2020
Dec 4 @ 10:00 am – 11:00 am
Webinar: Email Marketing Trends for 2020 @ online | Herndon | Virginia | United States

Today’s consumers expect businesses to provide experiences tailored to their needs, interests, and habits. If your marketing messages aren’t relevant and easily read on mobile devices, you can expect consumers to move on. It’s now more critical than ever to get the right message to the right person at the right time.

Join us we explore the top email marketing trends for small businesses and simple ideas to incorporate them into your marketing plans, including how to use data to make smarter marketing decisions, how to create a more personalized email messages, and how to do more business and save time with simple automation.

 

Dec
18
Wed
Webinar: Last Minute Holiday Marketing Tips
Dec 18 @ 10:00 am – 11:00 am
Webinar: Last Minute Holiday Marketing Tips @ online | Herndon | Virginia | United States

You haven’t prepared your holiday marketing at all? It’s not too late. Let Laura B. Poindexter show you how to reach your audience during this busy time of year and salvage a good holiday season!

We’ll talk about ideas for last minute promotions, how to engage your audience all year long, and we’ll look at some tools to help you get those promotions created and scheduled.

We’ll look at:

  • in-person or in-store promotions
  • engaging with your list at this time of year
  • email marketing
  • social media marketing
  • social media advertising esp. Facebook and Instagram

There will be plenty of time for questions.