Choosing Your Social Media Handle

Choosing the name to use for your business on social media can be tricky. There are multiple places where your name is displayed on each platform and there are some character limitations as well. And if you have had any experience with social media, you know the...

Facebook Engagement Quotient

How Engaging Are You? It is important to tie all your marketing activities back to something directly related to your business’ bottom line. We want to make sure our efforts aren’t wasted. And with so many indicators to track online, it can be a bit...