by Laura B. Poindexter | Dec 29, 2020 | Case Studies
I am a marketer who works with businesses and events boosting online engagement. I have a specialty in event marketing and over time it has also led to experience in the production of live events especially community events with live music such as food festivals, beer...
by Laura B. Poindexter | Aug 13, 2020 | Podcast
Today we are going to talk about my Creative Content Cake. This is the analogy I use to describe how to build the content assets for your social media strategy. Imagine a 3-layer chocolate cake. The first layer, the base layer is the most important layer of your...
by Laura B. Poindexter | May 14, 2020 | Podcast
 Here is an edited transcript of the episode above. Please forgive the run-on sentences. My biggest tip for people who are not getting results in Facebook advertising I was asked yesterday in a Facebook group with other marketing professionals, what is my number...
by Laura B. Poindexter | Jul 19, 2018 | Marketing Thoughts
4 Tips to Help You Keep Your Marketing Going It’s summertime. Time for rest and relaxation which is often hard when you are a business owner but it really is necessary. I’ve been in business since 2000 and just did something I’ve never done...
