07 June 2016 ~ 0 Comments

Should I Use the Latest Social Media Platform?




5 Tips to Decide There are so many social media platforms available for businesses and it’s often hard to decide which platforms you should use. You are hearing advice from all over that you HAVE to be on this platform or that. With my clients, I utilize my 3 Cs of Social Media to determine […]






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07 March 2016 ~ 0 Comments

Repurposing Instagram Content without Autoposting




You many know I’m not a fan of autoposting from one social media platform to another. Every platform has a different culture and different norms in terms of content. This practice of autoposting also defeats the entire social aspect of social media. You should be engaging in conversation with your audience, not just pushing your […]






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28 January 2016 ~ 0 Comments

Make It Sharable – please




Today, I saw this Data Privacy Day video on Firefox home screen. It was great. It was short, funny, and got the point across. They even asked me to “spread the word” except they didn’t give me the ability to spread the word. No social sharing links anywhere. So, I searched “mozilla data privacy video” […]






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30 October 2015 ~ 0 Comments

My 3 Cs of Social Media – Customer, Content, and Capabilities




Developing A Social Media Strategy In 3 Simple Steps I speak to thousands of business owners every year about online marketing and social media strategy. My goal is to make it easy for business owners and their staff to develop a marketing strategy that makes the phone ring. Through these discussions and experience with my […]






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