From the category archives:

Brilliant!

I always encourage my clients to look to other industries for great marketing ideas. In this age of rising gas prices, public transportation already has a leg up on being foremost in people’s minds. However, since we as a society love to drive our own cars, public transportation is a tougher sell in more suburban [...]

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As you can tell from recent entries, I am hesitant to sign up for anything on web sites I don’t know yet. Even though I have an email address specifically for using on such web sites. Today, I found a web site that I signed up on within minutes of reaching the site. It [...]

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I attended a workshop this weekend with Lisa Whelchel. She handled photos with her in a very interesting way. She actually recruited a volunteer to take pictures with Lisa’s digital camera. Logistically this makes it easy since there is someone designated to take the pictures and it is all with the same camera. Lisa then [...]

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Remember to look everywhere for effective marketing strategies.
I met a woman this weekend at a conference and we really hit it off and as we were saying goodbye she said” Let me give you my card”. Here it is…(the smudging is mine to protect her contact info).
I laughed when she gave it to me [...]

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Check out this van I saw on the road today. What a great domain name – thinkrabies.com. I don’t want to think about rabies, but I will know exactly who to contact if I need this service. Brilliant!

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Last night I picked up this book at my local Community Center. It was free from the local County Health Department. The book, The Summer The Town Bit Back, is a cute children’s book about protecting yourself from West Nile Virus. As a mom, I am a whole lot more likely to pick up [...]

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I was struck by a voice mail I received today from Anne. Anne attended one of my seminars at the Women’s Business Center in November and had a question about a web site I mentioned. The call is not what struck me (although I did appreciate that my talk encouraged her to take action in [...]

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New Use of Radio Technology

January 8, 2008

This is a new use of technology. Have you ever driven by a house and thought, “I wonder how much that house is.” But you are not interested enough or don’t have time to stop the car, get out and hope there are detailed fliers on the sign post. This real estate agent has [...]

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